The one marketing tactic that’s stopping your practice from reeling in new patients

The classic phrase “word of mouth” in marketing has been around for decades. But with the digital age in full swing, does “word of mouth” still work in getting business for dental practices? The short answer is yes, but they’re more commonly known as testimonial reviews. Testimonial reviews can boost or lower a business’s standing. […]

Is Call Tracking a key component to Dental Marketing success?

How smart dentists know if their Facebook and Google ads are working… With multiple advertising campaigns running on social media and search engines, it’s hard to know which ones are working to reel in new patients and which ones are draining money.  We know that more than 70% of dental patients book their first appointments […]